Our Brand
Dry Stylin, Never Felt So Good.
Our journey began over 40 years ago with our family-owned business, Crystal Healthcare - a pioneer in supplying essential healthcare textile products to hospitals and aged care facilities.
In 2014, Pauline Ceddia took the reins with a new perspective. With fresh eyes on the business, she quickly realised that there was a need for washable continence products for people living at home. And with that, the Staydry brand was born.
Fast-forward to today, and the family legacy continues to thrive with innovation and consistent growth. Our mission is to make continence care part of everyday conversations by offering products that not only provide the functionality you need but also bringing great style & designs that make you feel good.
For Pauline, running Staydry is about more than just business – it’s about revolutionising incontinence care and caring for the planet with an environmentally sustainable range. We’re here to empower people to live confidently, without compromise.
Form, Function and Feeling
Form reflects our belief that functionality should never compromise style. We focus on on-trend and purpose-built
textiles and fashion. Our designs are thoughtfully created to enhance how our products look and the confidence our customers feel.
Function is where our journey begins, rooted in over 40 years of expertise and innovation. We pride ourselves on offering top-tier,healthcare-grade products that keep you dry and comfortable. Through skilled craftsmanship, technical advancements, and a steadfast commitment to quality, our products stand the test of time.
Feeling encapsulates the confidence and freedom our products inspire. We embed sentiments of being unashamed, living freely, and enjoying life in every stitch.
We want you to look great and feel better, offering peace of mind and unparalleled comfort. Staydry is about embracing your true self, encouraging you to step out and live your best life.
Production is the heart of our products. We put so much love into design and the making of every piece.
Our technology is best in class.
We combine advanced textile technology with user focused innovation, offering high performance absorbency, breathable and hypoallergenic fabrics and odour control for all day comfort. Designed for durability, our products retain their structure and effectiveness through hundreds of uses, featuring anti-pilling treatments and colorfast technology. Ergonomic fits ensure discreet wear, while sustainable materials and eco-friendly designs reduce environmental impact.
Service is what we are know for.
We provide timely, personalised and solution-oriented support throughout the entire customer journey. It includes clear and transparent communication, fast and hassle-free responses to inquiries and issues and ensuring smooth processes for orders, deliveries and returns. We proactively listen to feedback, continuously improving based on customer needs and building trust by exceeding expectations.
